I specialise in increasing turnover by improving the online presence of your business and the amount of techniques for generating leads, sometimes automatically.
I cater for all budgets big or small - there's always something I can do for you. I even offer an interest free option to make it easier.
All three sections below are integral to the success of your business. Putting effort in to all three will increase revenue exponentially.
Branding, websites, SEO (Search Engine Optimisation), social media, email marketing, even business cards and leaflets.
Before you spend time and money on aquiring new leads, you need to make sure that your business looks as good as it can. You need an impressive appearance before most people will take you seriously.
This means that neglecting the look of your business online year after year is going to hurt you in the long run.
Websites come in all shapes and sizes and therefore cost different amounts. You don't have to sell an important organ to afford one though, and it can even be spread across 6 or 12 months. I also offer ecommerce (online shops) using Shopify who are exploding in popularity, and for good reason.
Social media is very important these days, everyone is online, and you need to be there talking to them about what you're selling. Lots of people are already doing this, so don't you want to be a part of it? I can set up your profiles for you and optimise them with great graphics while utilising all of the features that these social sites have to offer.
SEO is a great way to get more visits to your website. It's hard work and very competitive but being in front of people as they search for what you offer will really pay off.
I hear and read people in the industry quite often talking about email marketing being incredibly useful for a business. Capture email addresses from people on your website and you'll have a great way to tell them about your business while offering discounts and coupons to increase revenue dramatically.
I can even design business cards and leaflets to show your business in a good light, while downloadable PDFs give people all of the information they need to make a descision.
PPC (pay-per-click advertising), marketing automation and sales funnels.
If your budget will stretch, then PPC will be your best friend. Being right in front of people as they search Google (above the SEO results) or scroll through their Facebook Feed is the best way to advertise your business. You can control who sees your advert, where they are and much, much more. The great thing is, if you want more customers then you simply increase the amount you spend.
Marketing automation is exactly that, marketing your business automatically without you having to do anything once it has been set up. This can refer to emails and video, and often being part of a sales funnel.
Sales funnels are systems set in place which include various marketing techniques feeding into one another. They take the prospect on a journey which initially just piques their interest and continues while evolving the message being conveyed, to eventually converting that person in to a hot lead who you can call to seal the deal or will buy a service or product. It's a very successful way to sell to those who don't know much at all about your business or your services/products.
This is all about thinking outside the box to grow your business with techniques that are often free to implement.
The most well known case of growth hacking was from Dropbox, who told every new signup that if they refer people to Dropbox, their own storage will increase in size. Dropbox earned more customers and those referring people earned more free storage.