2021
Action needed: Make sure your website loads lightning fast and easy to use (especially on mobile)
Ranking factors: Overall load time, how quickly you can interact with elements, how visually stable the content is while loading
Google Update Tracker
Google makes numerous changes to the way it organises (ranks) websites for every search. Most changes are small, but there are a few each year — known as Core Updates — that everyone should be paying attention to as it can drastically change your position and which page you appear on. They make broad, wide updates and cover a lot of overall quality issues. Studies find that most people don’t search past the second page, and it takes a lot of work to reach those first two results pages.
Below is a list of recent updates and how your website should adapt.
Winners
Losers
Winners
Losers
Winners
Losers